Abercrombie & Kent Marco Polo Club
Abercrombie & Kent’s Marco Polo Club is a customer loyalty program for A&K repeat clients. When I first joined Abercrombie & Kent, the Marco Polo Club website was already in production. Unfortunately, the initial design of akmarcopolo.com was rejected by management. Literally a few weeks after I started working at A&K, management asked me to come up with a new design for akmarcopolo.com in approximately one day! I pulled through and the image above is the design I came up with. I had to fit my design into the existing template that was already in place. This site is very complex and features a personal photo album section where travelers can share photos from their trips. There is a message board for previous passengers to share their experiences and even a place for Marco Polo Club members to vote for where they would want to take their next vacation.